Nordic Learning Hub
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TikTok
TikTok
Home
Virtual Onboarding
Learning Path
Industry Playbooks
Seasonal Moments
Academy

Welcome to the
Nordic Learning Hub

Unlock success in Sweden, Finland, Denmark, and Norway with our curated videos, playbooks, and expert resources packed to elevate your business growth. 

Create a TikTok Ads Manager
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Enhance your user experience and build brand equity with your design vernacular.

Step 1: Create your TikTok Ads Manager

Before you begin your learning journey, do you have your TikTok Ads Manager Set-up?
Watch this  Step-by-Step  Video to guide you through the process.

Enhance your user experience and build brand equity with your design vernacular.

Create an Ad Account
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Why use the Nordic Learning Hub?

Localised Resources

We've crafted step-by-step guides to
help you launch and grow your
business, with translations available
in Danish, Finnish, Swedish, and
Norwegian wherever possible.

Stay Ahead

Discover the latest seasonal strategies, industry best practices, and brilliant basics to get the most from your TikTok strategy.

Boost your success

Maximise your earnings potential using proven insights and performance best practices with TikTok Advertising Solutions.

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Virtual TikTok Onboarding
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Learn the basics of TikTok Advertising
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Create Captivating Content
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Discover TikTok's Ad Solutions
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Your Industry Playbook
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Take Advantage of Seasonal Moments
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Virtual Onboarding

In these webinars, you will find all the information to Start, Create, and Grow your business presented by our TikTok Ad Experts.

Start

Foundational Virtual
Onboarding

Audience
For new potential clients

Desired outcome
Register your TikTok Ads Manager and Set-up your Pixel

What the presentation covers

  • What is TikTok?
  • Why TikTok?
  • Types of TikTok accounts
  • Organic vs Paid strategy
  • Setting up TTAM and TikTok Pixel
  • Additional slides: How to keep your brand safe on TikTok

Create 

Creative 101 Virtual
Onboarding

Audience

For all leads and clients

Desired outcome
Prepare your first creative content

What the presentation covers

  • Why creative content is important?
  • How to create a video on TikTok?
  • Ideation and real-life examples
  • Recommendations on production and tools
  • Optimization

GROW 

Coming Soon!

Audience

For new leads and acquisitions

Desired outcome
Set-up, optimise and measure your first campaign

What the presentation covers

  • How to find your audience and discover a new one?
  • How to bid for your audience?
  • How to set up and launch your first campaign on TikTok?
  • Achieve your goals with our advertising solutions
  • Your H1 media plan
  • Maximize your budget to generate sales and leads
  • How to measure success?

Learn the basics of TikTok Advertising

Discover how TikTok fuels business growth. Get started with our easy-to-use tools, resources and best practices.

Introduction to TikTok ↗

Essential tools to help you connect with engaged customers and drive growth.

TikTok Ads Manager 101: Getting started ↗

Follow our step-by-step guide to set up an Ads Manager account and launch your first campaign on TikTok.

TikTok Fundamentals Checklist  ↗

Unlock the full potential of TikTok’s Website Conversion Ads with our quick guide."

Advertising Policy ↗

Navigate TikTok’s ad policies with tips for smooth approvals and compliant campaigns.

TikTok's 2025 Marketing
Calendar ↗

Plan your brand’s key moments for 2025 and join the conversations on TikTok throughout the year.

Lue suomeksi

Läs på svenska

Læs på dansk

Organic Content Best Practices ↗

Discover tips on how to set your Business's TikTok Account for success. 

Create Captivating Content

Harness TikTok's proven creative strategies to craft compelling content that sparks action and drives results.

Creative Made Simple Playbook ↗

Discover impactful ideas that simplify TikTok content creation

6 creative secrets to stand out on TikTok ↗

Six proven principles for creating effective ads backed by data insights.

Introduction to CapCut ↗

Create professional, engaging TikTok ads using CapCut’s intuitive tools.

TikTok Creative Center: Top Ads dashboard ↗ 

Transform inspiration into effective video strategies with top-performing ads and insights.

5 Quick and Easy TikTok Ideas ↗

Five engaging and effective video ideas with helpful thought starters and an interactive brainstorm guide to kickstart creative ideation.

TikTok Symphony Creative Studio ↗

Generate and scale content effortlessly by turning product details into engaging videos.

TikTok Symphony  ↗

Create engaging and resonant content efficiently using AI tools.

7 tips for Making TikTok Videos ↗

Follow the checklist and tips to produce high quality content for your TikTok ads.

Return on Creative Whitepaper ↗

Read how empathy and creative strategies on TikTok can fuel business growth.

Discover TikTok's Ad Solutions

Drive growth and attract new customers with TikTok’s advertising tools.

Lead Generation Tactics ↗

Drive Marketing results across the funnel from Reach to ROAS and everything in between

Search Ads  ↗

Tap into the power of search on TikTok and connect with high-intent audiences in the moments that matter most.

Spark Ads ↗

Spark Ads amplify organic videos to deliver a fully native ad experience, keeping interactions authentic and engaging for users.

GMV Max ↗

GMV Max combines AI with organic and paid strategies to boost ROI and drive sales efficiently.

Promote ↗

Discover TikTok's Promote feature, a versatile ad solution accessible on both desktop and mobile. Now integrated with TikTok Ads Manager.

Smart+ ↗

Smart+ simplifies campaign management by optimising targeting, bidding and creative using AI.

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Industry Playbooks

Vertical Content

 Beauty - Playbook

Download Resource
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 Financial Services - Mini Guide

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 Professional Services - Mini Guide

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 Education - Playbook

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 Food & Beverages - Playbook

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 Fashion & Retail - Playbook

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 CPG Playbook

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 Lead Generation Tactics

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Take advantage of Seasonal Moments

Spring into Growth: Maximize Q2 Opportunities

Download Resource
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Guide to Easter 2025

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Guide to Mother's Day 2025

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2025 Marketing Calendar Finland

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2025 Marketing Calendar Sweden

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2025 Marketing Calendar Denmark

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Webinars

Take a look here to explore all the webinars we've provided to help the SMBs to grow and succeed.
Each webinar includes a Q&A session at the end, offering valuable insights and helping you gain greater clarity and knowledge.

Coming Soon!

Are you looking to grow your business on TikTok? Then
you're in the right place! ✨

Sign up to our upcoming TikTok for Business
webinars and events to meet the team and learn more!

Sign Up
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No one is perfect!

We would love to hear any suggestions regarding content or further questions that you might have. Feel free to leave us a comment.

Contact us
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Valentine Leroy

Strategic Partnersip Manager

SMB - TikTok

Share your feedback!

We’re here to help you succeed, so share your suggestions for making the Learning Hub an even better source of support on your TikTok journey!


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Company

TikTok for Business

TikTok Ads Affiliates

Safety

Resources

TikTok Media Certification

TikTok Academy

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TikTok Newsroom

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